The Blue Pledge for Sustainable Pearls
Pearl farms are located in areas of the Pacific that boast some of the greatest marine biodiversity and are most prone to climate change.
Responsible pearl farming is renewable and dependent on a healthy ecosystem: a thriving environment will produce finer pearls. A circular blue economy is born.
We want to work with our oceans and our people, and inspire consumers to become co-custodians of these treasures of nature.